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Cake day: October 1st, 2024

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  • Sergio@slrpnk.nettoMemes@lemmy.mlDon't fall for the trap
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    11 days ago

    Relative: You know about computers, right?

    Me: I’m not sure. Who knows about computers, really? In the words of W.S. McCulloch, “What is a number, that a man may know it, and a man, that he may know a number?” (if you’ll pardon the gendered language) Now if you extend this to computation…

    Relative: All right, STFU, I just wanted to know how to update my Amazon account…








  • That’s an excellent point. Hundreds of years ago, if you wanted to recomment the product of a particularly skilled soapmaker or farmer, you’d say “Jo made that”, and maybe you could point to Jo’s logo on the product so your friends knew how to recognize it. So the signifier of quality (the brand) pointed to the signified of a quality product. But now the signifier has become disentangled from the signified: the advertisements and marketing campaigns promote brand loyalty even if the product becomes worse through inferior ingredients or shrinkflation. Because of this, the signifier is presented to us when we do not want to see it.